//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Aiello, Gaetano"
~person:"Giraldi, Janaina de Moura Engracia"
~person:"Phau, Ian"
~subject:"Brand"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Ursprungserzeugnis"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand
Designation of origin
26
Herkunftsbezeichnung
26
Consumer behaviour
19
Konsumentenverhalten
19
Brand image
15
Markenimage
15
Brand management
9
Brasilien
9
Brazil
9
Markenführung
9
Rules of origin
6
Ursprungsregeln
6
Luxury goods
4
Luxusgüter
4
Markenartikel
4
Tourism marketing
4
Tourismusmarketing
4
country image
4
Australia
3
Australien
3
Creativity
3
Kreativität
3
Beef
2
China
2
Comparison
2
Country image
2
Country of origin
2
Destination management
2
Destinationsmanagement
2
EU countries
2
EU-Staaten
2
Holiday behaviour
2
International marketing
2
Internationales Marketing
2
Rindfleisch
2
USA
2
Underwear
2
United States
2
Unterwäsche
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Collection of articles of several authors
2
Sammelwerk
2
Language
All
English
5
Author
All
Aiello, Gaetano
Giraldi, Janaina de Moura Engracia
Phau, Ian
Diamantopoulos, Adamantios
7
Fishman, Arthur
3
Magnusson, Peter
3
Vescovi, Tiziano
3
Westjohn, Stanford A.
3
Yue, Chengyan
3
Zdravkovic, Srdan
3
Aashish, Kumar
2
Avdan, Oksana
2
Bai, Serhii
2
Balabanis, George
2
Barnes, Liz
2
Beghin, John C.
2
Benson-Rea, Maureen
2
Carvalho, Sergio W.
2
Checchinato, Francesca
2
Costanigro, Marco
2
D'Antone, Simona
2
Disegna, Marta
2
Dupliak, Tetiana
2
Felix, Reto
2
Finkelshtain, Israel
2
Goemans, Christopher
2
Grudecka, Anna
2
Hladkyi, Alexander
2
Hryhorenko, Oleh
2
Kandahura, Kateryna
2
Koschate-Fischer, Nicole
2
Lee, Sangwon
2
Lukashova, Liudmyla
2
Mandler, Timo
2
Marette, Stéphan
2
McCluskey, Jill J.
2
Melnychenko, Svitlana
2
Melnyk, Tetiana
2
Piatnytska, Galyna
2
Prysiazhnyuk, Anna
2
Raman, Prashant
2
Rashid, Arooj
2
more ...
less ...
Published in...
All
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of international consumer marketing
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
In search of tools for the use of country image (CI) in the brand
Suter, Mariana Bassi
;
Giraldi, Janaina de Moura Engracia
; …
- In:
The journal of brand management : an international journal
25
(
2018
)
2
,
pp. 119-132
Persistent link: https://www.econbiz.de/10011891234
Saved in:
2
Special issue: Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010408205
Saved in:
3
Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
;
Donvito, Raffaele
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 357-360
Persistent link: https://www.econbiz.de/10010408098
Saved in:
4
Special issue: Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010408099
Saved in:
5
Status and nonstatus consumers' attitudes toward foreign and domestic luxury brands of underwear
Lee, Wai Jin
;
Phau, Ian
;
Roy, Rajat
- In:
Journal of international consumer marketing
24
(
2012
)
1/2
,
pp. 43-56
Persistent link: https://www.econbiz.de/10009545352
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->