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~person:"Al-Azri, Hamed"
~person:"Bilharz, Michael"
~subject:"Target group"
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Consumer behaviour
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Al-Azri, Hamed
Bilharz, Michael
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Review of international business and strategy
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ECONIS (ZBW)
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Toward an understanding of segmentation strategies in international tourism marketing : the moderating effects of advertising media types and nationality
Nusair, Khaldoon
;
Al-Azri, Hamed
;
Alfarhan, Usamah F.
; …
- In:
Review of international business and strategy
32
(
2022
)
3
,
pp. 346-367
Persistent link: https://www.econbiz.de/10013349251
Saved in:
2
Öko als Luxus-Trend : rosige Zeiten für die Vermarktung "grüner" Produkte?
Bilharz, Michael
;
Belz, Frank
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
25
(
2008
)
4
,
pp. 6-10
Persistent link: https://www.econbiz.de/10003742498
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