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~person:"Albers, Sönke"
~person:"Sheth, Jagdish N."
~subject:"Strategic management"
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Albers, Sönke
Sheth, Jagdish N.
Pfeffermann, Nicole
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Piercy, Nigel
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Cravens, David W.
7
Kotler, Philip
7
Aaker, David A.
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Day, George S.
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Homburg, Christian
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Lane, Nikala
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Narang, Shanker
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Walters, David
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Didonet, Simone Regina
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Emrich, Christin
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Hülsmann, Michael
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Johnson, Jean L.
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Morgan, Neil A.
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Proctor, Tony
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Abratt, Russell
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Andreasen, Alan R.
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Bendixen, Michael
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Gilmore, Audrey
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Gnizy, Itzhak
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Grinstein, Amir
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Hooley, Graham J.
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Isoherranen, Ville
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Katsonis, Nikolaos
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Khosrowpour, Mehdi
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Mohammad Falahat
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Nicoulaud, Brigitte M.
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Vrontis, Demetris
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Strategic marketing and strategic management
Varadarajan, Rajan
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2018
Persistent link: https://www.econbiz.de/10011803896
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Strategy and performance
Varadarajan, Rajan
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2018
Persistent link: https://www.econbiz.de/10011803914
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Market segmentation
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337119
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