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~person:"Albinsson, Pia A."
~subject:"Service-dominant logic"
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Service-dominant logic
Betriebliche Wertschöpfung
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Beziehungsmarketing
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Albinsson, Pia A.
Vargo, Stephen L.
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Lusch, Robert F.
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International journal of retail & distribution management
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An integrated model of corporate brand experience and customer value co-creation behaviour
Shamim, Amjad
;
Ghazali, Zulkipli
;
Albinsson, Pia A.
- In:
International journal of retail & distribution management
44
(
2016
)
2
,
pp. 139-158
Persistent link: https://www.econbiz.de/10011552612
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