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~person:"Alexander, Bethan"
~subject:"Deutschland"
~subject:"Relationship marketing"
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Relationship marketing
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Alexander, Bethan
Zentes, Joachim
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Change in technology-enabled omnichannel customer experiences in-store
Alexander, Bethan
;
Kent, Anthony
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013169724
Saved in:
2
Store of the future : towards a (re)invention and (re)imagination of physical store space in an omnichannel context
Alexander, Bethan
;
Blazquez Cano, Marta
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012269083
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