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~person:"Alexander, Nicholas"
~person:"Bruhn, Manfred"
~subject:"Handelsmanagement"
~subject:"Lieferantenmanagement"
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ECONIS (ZBW)
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Retail history in the management context : prototype, prologue or prequel?
Alexander, Nicholas
- In:
Journal of historical research in marketing
2
(
2010
)
3
,
pp. 350-355
Persistent link: https://www.econbiz.de/10008649322
Saved in:
2
Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik
Bruhn, Manfred
(
ed.
)
-
2001
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001563511
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