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~person:"Allison, Thomas H."
~person:"Enschot, Renske van"
~person:"Mulken, Margot van"
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Search: subject_exact:"Rhetorik"
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Rhetoric
7
Rhetorik
7
Netherlands
4
Niederlande
4
Print advertising
3
Printwerbung
3
Advertising effects
2
Charisma
2
Content analysis
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Armut
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Charismatic leadership
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Charismatic rhetoric
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Cluster analysis
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Microfinance
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Allison, Thomas H.
Enschot, Renske van
Mulken, Margot van
Weichselbaumer, Doris
11
Winter-Ebmer, Rudolf
11
Hoßfeld, Heiko
8
McCloskey, Deirdre N.
8
Postlewaite, Andrew
8
Bouwmeester, Onno
6
Sillince, John A.
6
Gilboa, Itzhak
5
Miles, Chris
5
Miles, Christopher
5
Aragones, Enriqueta
4
Aragonés, Enriqueta
4
Brennan, Niamh M.
4
Cornelissen, Joep P.
4
Frandsen, Finn
4
Heath, Robert L.
4
Johansen, Winni
4
Kirchner, Baldur
4
Schmeidler, David
4
Suddaby, Roy
4
Aune, James Arnt
3
Balak, Benjamin
3
Biehl-Missal, Brigitte
3
Fournier, Susan
3
Green, Sandy E. <Jr.>
3
Harvey, Charles
3
Ihlen, Øyvind
3
Isaksson, Maria
3
Kirchner, Alexander
3
Kirchner, Sebastian
3
Li, Yuan
3
McCloskey, Donald N.
3
McKenny, Aaron F.
3
McQuarrie, Edward F.
3
Nilsson, Tomas
3
Paulani, Leda
3
Prabhakar, Umang
3
Rao, Vijayendra
3
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International advertising and communication : current insights and empirical findings
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business venturing
1
Kooperation und Effizienz in der Unternehmenskommunikation : inner- und außerbetriebliche Kommunikationsaspekte von Corporate Identity und Interkulturalität
1
Kooperation und Effizienz in der Unternehmenskommunikation : inner- und außerbetriebliche Kommunikationsaspekte zur Corporate Identity und Interkulturalität
1
Social entrepreneurship and research methods
1
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
1
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ECONIS (ZBW)
7
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1
More than one way to articulate a vision : a configurations approach to leader charismatic rhetoric and influence
Baur, John E.
;
Ellen, B. Parker
;
Buckley, M. R.
; …
- In:
The leadership quarterly : LQ ; an international …
27
(
2016
)
1
,
pp. 156-171
Persistent link: https://www.econbiz.de/10011484001
Saved in:
2
The occurrence and effects of verbal and visual anchoring of tropes on the perceived comprehensibility and liking of TV commercials
Enschot, Renske van
;
Hoeken, Hans
- In:
Journal of advertising : official publication of the …
44
(
2015
)
1
,
pp. 25-36
Persistent link: https://www.econbiz.de/10010503341
Saved in:
3
The role of charismatic rhetoric in crowdfunding : an examination with computer-aided text analysis
Anglin, Aaron H.
;
Allison, Thomas H.
;
McKenny, Aaron F.
; …
- In:
Social entrepreneurship and research methods
,
(pp. 19-48)
.
2014
Persistent link: https://www.econbiz.de/10010394021
Saved in:
4
The effect of entrepreneurial rhetoric on microlending investment : an examination of the warm-glow effect
Allison, Thomas H.
;
McKenny, Aaron F.
;
Short, Jeremy C.
- In:
Journal of business venturing
28
(
2013
)
6
,
pp. 690-707
Persistent link: https://www.econbiz.de/10010201242
Saved in:
5
Rhetorical figures in German and Dutch print advertisements
Mulken, Margot van
;
Toorn, Lydia van
- In:
Kooperation und Effizienz in der …
,
(pp. 219-231)
.
2008
Persistent link: https://www.econbiz.de/10003700688
Saved in:
6
Rhetorical figures in German and Dutch print advertisements
Mulken, Margot van
;
Toorn, Lydia van
- In:
Kooperation und Effizienz in der …
,
(pp. 219-231)
.
2006
Persistent link: https://www.econbiz.de/10003323062
Saved in:
7
Rhetoric in advertising : attitudes towards schemes and tropes in text and image
Enschot, Renske van
;
Hoeken, Hans
;
Mulken, Margot van
- In:
International advertising and communication : current …
,
(pp. 142-162)
.
2006
Persistent link: https://www.econbiz.de/10003378115
Saved in:
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