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~person:"Alves, Helena"
~subject:"Management and Social Innovation"
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Management and Social Innovation
Social marketing
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Social Marketing
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Risiko
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Social Web
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Social capital
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Social web
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Welt
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marketing students
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phenomenography
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social marketing
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social support
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Cause Related Marketing
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Corporate Social Responsibility
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Developing countries
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Alves, Helena
Goncalves, Paulo
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Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
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An Analysis and List of Concepts of
Social
Marketing
, Social Responsibility and Cause Related Marketing
Alves, Helena
;
Goncalves, Paulo
-
Facultatea de Administraţie Publică, Şcoala …
-
2011
The
social
marketing
, social responsibility and cause related marketing are emerging areas of research in marketing …
Persistent link: https://www.econbiz.de/10009218918
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