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~person:"Andreini, Daniela"
~person:"Kaur, Puneet"
~subject:"Consumer behaviour"
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Andreini, Daniela
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What motivates the purchasing of green apparel products? : a systematic review and future research agenda
Khan, Sher Jahan
;
Badghish, Saeed
;
Kaur, Puneet
; …
- In:
Business strategy and the environment
32
(
2023
)
7
,
pp. 4183-4201
Persistent link: https://www.econbiz.de/10014441583
Saved in:
2
The dark side of advertising : promoting unhealthy food consumption
Deshpande, Bilwa
;
Kaur, Puneet
;
Ferraris, Alberto
; …
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2316-2352
Persistent link: https://www.econbiz.de/10014448348
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3
Reprint of "A renaissance of brand experience: advancing the concept through a multi-perspective analysis"
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
96
(
2019
),
pp. 355-365
Persistent link: https://www.econbiz.de/10011981073
Saved in:
4
A renaissance of brand experience : advancing the concept through a multi-perspective analysis
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
91
(
2018
),
pp. 123-133
Persistent link: https://www.econbiz.de/10011902852
Saved in:
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