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~person:"Andrew, Damon P. S."
~person:"Ko, Yong Jae"
~subject:"Announcement effect"
~subject:"Bibliometrie"
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Andrew, Damon P. S.
Ko, Yong Jae
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Using experiments in sport consumer behavior research : a review and directions for future research
Ko, Yong Jae
;
Kwak, Dae Hee
;
Jang, Wonseok
;
Lee, Joon Sung
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 33-46
Persistent link: https://www.econbiz.de/10014292916
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2
The influence of title sponsorships in sports events on stock price returns
Kudo, Masaki
;
Ko, Yong Jae
;
Walker, Matthew
; …
- In:
International journal of sports marketing & sponsorship
16
(
2014/15
)
2
,
pp. 118-137
Persistent link: https://www.econbiz.de/10011289392
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The intersection of sport management and sociology of sport research : a social network perspective
Love, Adam
;
Andrew, Damon P. S.
- In:
Sport management review
15
(
2012
)
2
,
pp. 244-256
Persistent link: https://www.econbiz.de/10009526777
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