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~person:"Andrews, Rick L."
~subject:"Market research"
~subject:"Multivariate analysis"
~type_genre:"Book section"
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Fundamentals of marketing research ; Vol. 6
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MDS maps for product attributes and market response : an application to scanner panel data
Andrews, Rick L.
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Manrai, Ajay K.
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2007
Persistent link: https://www.econbiz.de/10003541417
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