Yin, Shuya; Ray, Saibal; Gurnani, Haresh; Animesh, Animesh - In: Marketing Science 29 (2010) 3, pp. 540-560
frequent product upgrades and rising retail prices in durable product sectors of our interest are due to the emergence of the P … result regarding product upgrades using data from the college textbook industry, a durable product that fits our model setup. …