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~person:"Annushkina, Olga"
~person:"Dost, Ruben"
~person:"Kröper, Madeleine"
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Search: subject_exact:"Elektrohaushaltsgeräteindustrie"
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Hausgeräteindustrie
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Home appliance industry
4
Arçelik A.Ş. <Istanbul>
2
International market entry
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Internationaler Markteintritt
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Auslandsverlagerung
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Annushkina, Olga
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Kröper, Madeleine
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ESCP Europe working paper
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Global outsourcing and offshoring : an integrated approach to theory and corporate strategy
1
Strategien der Internationalisierung : Fallstudien und Fallbeispiele ; mit ca. 160 Abbildungen und 400 Fragen und Aufgaben
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Strategy and communication for innovation
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ECONIS (ZBW)
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Empowering members of a brand community to gain consumer insights and create new products : the case of the Vorwerk Thermomix research community
Kröper, Madeleine
;
Bilgram, Volker
;
Wehlig, Ramona
- In:
Strategy and communication for innovation
,
(pp. 415-426)
.
2013
Persistent link: https://www.econbiz.de/10010246306
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2
Arçelik : durch Export zum "Weißen Riesen"
Schmid, Stefan
;
Dost, Ruben
- In:
Strategien der Internationalisierung : Fallstudien und …
,
(pp. 581-649)
.
2013
Persistent link: https://www.econbiz.de/10009682294
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3
Imitative offshoring strategies : lessons learnt from Italian small domestic appliance industry
Lojacono, Gabriella
;
Annushkina, Olga
- In:
Global outsourcing and offshoring : an integrated …
,
(pp. 411-448)
.
2011
Persistent link: https://www.econbiz.de/10008737624
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4
Export als zentrale Internationalisierungsstrategie : der Fall des türkischen Unternehmers Arçelik
Schmid, Stefan
-
2010
Persistent link: https://www.econbiz.de/10013446497
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