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~person:"Anwar, Imran"
~person:"Fu, Frank Q."
~subject:"Innovation adoption"
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Innovation adoption
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Anwar, Imran
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International journal of consumer studies
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Journal of marketing theory and practice
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Consumers' behavioral intention toward online shopping in the post-COVID-19 period
Khatoon, Sabiha
;
Anwar, Imran
;
Shamsi, Mushahid Ali
; …
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014465912
Saved in:
2
The moderating effect of perceived product innovativeness and product knowledge on new product adoption : an integrated model
Fu, Frank Q.
;
Elliott, Michael T.
- In:
Journal of marketing theory and practice
21
(
2013
)
3
,
pp. 257-272
Persistent link: https://www.econbiz.de/10009787447
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