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~person:"Arli, Denni"
~person:"Becker, Jan U."
~person:"Lindenmeier, Jörg"
~subject:"Fundraising"
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Arli, Denni
Becker, Jan U.
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Guilt appeals and prosocial behavior : an experimental analysis of the effects of anticipatory versus reactive guilt appeals on the effectiveness of blood donor appeals
Renner, Simone
;
Lindenmeier, Jörg
;
Tscheulin, Dieter K.
; …
- In:
Journal of nonprofit & public sector marketing
25
(
2013
)
3
,
pp. 237-255
Persistent link: https://www.econbiz.de/10010196556
Saved in:
2
It's my choice! : investigating barriers to pro-social blood donating behaviour
Pentecost, Robin
;
Arli, Denni
;
Thiele, Sharyn
- In:
Marketing intelligence & planning
35
(
2017
)
2
,
pp. 243-258
Persistent link: https://www.econbiz.de/10011700846
Saved in:
3
The brand personality of nonprofit organizations and the influence of monetary incentives
Sheshu, Edlira
;
Becker, Jan U.
;
Langmaack, Ann-Christian
; …
- In:
Journal of business ethics : JOBE
138
(
2016
)
3
,
pp. 589-600
Persistent link: https://www.econbiz.de/10011585617
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