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~person:"Armstrong, Gary"
~person:"Diller, Hermann"
~subject:"Business economics"
~subject:"Wörterbuch"
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Business economics
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Armstrong, Gary
Diller, Hermann
Pepels, Werner
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Gyulavári, Tamás
9
Koschnick, Wolfgang J.
9
Zentes, Joachim
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Tomczak, Torsten
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Winkelmann, Peter
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Baker, Michael John
5
Fritz, Wolfgang
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Geml, Richard
4
Hart, Norman Arthur
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Ivanovic, A.
4
Kuß, Alfred
4
Lauer, Hermann
4
Oelsnitz, Dietrich von der
4
Poth, Gudrun S.
4
Poth, Ludwig G.
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Stapleton, John
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Unger, Fritz
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Dichtl, Erwin
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LaForge, Raymond W.
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Thomas, Michael J.
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Baumgarth, Carsten
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1
Grundlagen des Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2003
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001692370
Saved in:
2
Grundprinzipien des Marketing : [Marketing Instrumente, Marketing Probleme, Marketing Methoden, Marketing Modelle, Marketing Strategien]
Diller, Hermann
-
2002
Persistent link: https://www.econbiz.de/10001689598
Saved in:
3
Vahlens großes Marketinglexikon
Diller, Hermann
(
contributor
)
-
2001
-
2., völlig überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004607127
Saved in:
4
Vahlens großes Marketinglexikon
Diller, Hermann
(
contributor
)
-
1992
Persistent link: https://www.econbiz.de/10004117241
Saved in:
5
Vahlens grosses Marketinglexikon : [in zwei Bänden]
Diller, Hermann
(
contributor
)
-
2., völlig überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004779712
Saved in:
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