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~person:"Augusto, Mário Gomes"
~subject:"Customer satisfaction"
~subject:"Relationship marketing"
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Customer satisfaction
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Augusto, Mário Gomes
Verlegh, Peeter
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Journal of retailing and consumer services
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Psychology & marketing
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The journal of product & brand management
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ECONIS (ZBW)
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Value dimensions of gamification and their influence on brand loyalty and word-of-mouth : relationships and combinations with satisfaction and brand love
Torres, Pedro M.
;
Augusto, Mário Gomes
;
Neves, Cristiana
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10012796060
Saved in:
2
Do brand relationships on social media motivate young consumers' value co-creation and willingness to pay? : the role of brand love
Wallace, Elaine
;
Torres, Pedro M.
;
Augusto, Mário Gomes
; …
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 189-205
Persistent link: https://www.econbiz.de/10013164305
Saved in:
3
Building customers' resilience to negative information in the airline industry
Augusto, Mário Gomes
;
Godinho, Pedro Manuel Cortesão
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 235-248
Persistent link: https://www.econbiz.de/10012114157
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