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~person:"Azizah, Nurul"
~person:"Dao, William Wan-tien"
~person:"Khalil, Shadab"
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Azizah, Nurul
Dao, William Wan-tien
Khalil, Shadab
Le, Angelina Nhat Hanh
26
Cheng, Julian Ming Sung
12
Jain, Megha
5
Nguyen Huu Khoi
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Ho Xuan Huong
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Phan Tan Luc
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Le Thanh Tam
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Lee, Yueh Hua
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Le, Angelina Nhat-Hanh
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Le, Angelina Nhat-hanh
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Behavioral implications of international social media advertising : an investigation of intervening and contingency factors
Johnston, Wesley J.
;
Khalil, Shadab
;
Le, Angelina Nhat Hanh
- In:
Journal of international marketing
26
(
2018
)
2
,
pp. 43-61
Persistent link: https://www.econbiz.de/10011879488
Saved in:
2
Forces affecting perception of product comments on social-WOM: An interactive, relational communication perspective
Le, Angelina Nhat Hanh
;
Do, Ben Roy
;
Azizah, Nurul
; …
- In:
Journal of Consumer Behaviour
17
(
2018
)
4
,
pp. 393-406
Persistent link: https://www.econbiz.de/10012081460
Saved in:
3
Social media advertising value : the case of transitional economies in Southeast Asia
Dao, William Wan-tien
;
Le, Angelina Nhat Hanh
;
Cheng, …
- In:
International journal of advertising : the quarterly …
33
(
2014
)
2
,
pp. 271-294
Persistent link: https://www.econbiz.de/10010362915
Saved in:
4
The glocalisation of channels of distribution : a case study
Jain, Megha
;
Khalil, Shadab
;
Le, Angelina Nhat-hanh
; …
- In:
Management decision : MD
50
(
2012
)
3
,
pp. 521-538
Persistent link: https://www.econbiz.de/10009546817
Saved in:
5
The glocalisation of channels of distribution: a case study
Jain, Megha
;
Khalil, Shadab
;
Le, Angelina Nhat-Hanh
; …
- In:
Management decision : MD
50
(
2012
)
3
,
pp. 521-539
Persistent link: https://www.econbiz.de/10009843427
Saved in:
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