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~person:"Böcker, Jens"
~subject:"Investitionsgütermarketing"
~type_genre:"Bibliography included"
~type_genre:"Dissertation u.a. Prüfungsschriften"
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Investitionsgütermarketing
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Bundling strategy
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Böcker, Jens
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Zerr, Konrad
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USB Cologne (EcoSocSci)
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Marketing für Leistungssysteme
Böcker, Jens
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1995
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