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~person:"Bökamp, Marten"
~subject:"Mobile communications"
~subject:"Theorie"
~subject:"Tourism"
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Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
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Konsumentenakzeptanz von Location Based Services
Bauer, Hans H.
;
Haber, Tobias E.
;
Reichardt, Tina
; …
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 205-220)
.
2008
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