//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Baaken, Thomas"
~person:"Pförtsch, Waldemar A."
~subject:"Kommunikation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Business-to-business"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Kommunikation
B-to-B-Marketing
13
Business-to-Business-Marketing
13
Business-to-business marketing
13
Investitionsgütermarketing
6
Lieferantenmanagement
6
Supplier relationship management
6
Brand management
4
Markenführung
4
Beziehungsmarketing
3
Deutschland
3
Germany
3
Markenpolitik
3
Relationship marketing
3
Theorie
3
Theory
3
Beschaffungsmarketing
2
Communication
2
Knowledge transfer
2
Marketing management
2
Marketingmanagement
2
Wissenstransfer
2
Aufsatzsammlung
1
Beschaffung
1
Brand image
1
Consumer behaviour
1
E-commerce
1
Electronic Commerce
1
Emotion
1
Führungskräfte
1
Industrial goods
1
Industriegüter
1
Industrieprodukt
1
Knowledge management
1
Konsumentenverhalten
1
Managers
1
Markenimage
1
Messebeteiligung
1
Mobile Marketing
1
Mobile marketing
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatzsammlung
2
Collection of articles of several authors
2
Sammelwerk
2
Language
All
German
2
Author
All
Baaken, Thomas
Pförtsch, Waldemar A.
Masciadri, Peter
4
Zupancic, Dirk
4
Drummond, Conor
2
Geile, Andrea
2
Jerman, Damjana
2
Julkunen, Saara
2
Jäger, Uwe
2
Kalka, Regine
2
Koponen, Jonna
2
Krämer, Andreas
2
Leszczyński, Grzegorz
2
McGrath, Helen
2
O'Toole, Thomas
2
Schmitt, Michael C.
2
Zieliński, Marek
2
Althaller, Jacqueline
1
Anders, Abram D.
1
Asai, Akiko
1
Assaf, A. Georges
1
Baack, D. W.
1
Banholzer, Volker Markus
1
Bauer, Hans H.
1
Bhatacharjee, Dipanwita
1
Brown, Brian P.
1
Castleberry, Stephen Bryon
1
Chelariu, Cristian
1
Coleman, Joshua T.
1
Comer, Lucette B.
1
Dash, Mihir
1
Dessel, M. M. van
1
Dibley, Anne
1
Donnevert, Tobias
1
Donthu, Naveen
1
Drollinger, Tanya
1
Eckhoff, Andreas
1
Esswein, Werner
1
Eßig, Michael
1
Fandel, Diana
1
Fill, Chris
1
more ...
less ...
Published in...
All
Technological economics
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Business-to-Business
-Kommunikation : neue Entwicklungen im B-to-B-Marketing
Baaken, Thomas
(
ed.
)
-
2012
-
2., völlig neu bearb. und wesentlich erw. Aufl.
Persistent link: https://www.econbiz.de/10009666109
Saved in:
2
Business-to-Business
-Kommunikation : neue Entwicklungen im B2B-Marketing
Baaken, Thomas
(
ed.
)
-
2002
Persistent link: https://www.econbiz.de/10001607978
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->