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~person:"Baccarella, Christian V."
~person:"Barrett, Robert S."
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Baccarella, Christian V.
Barrett, Robert S.
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ECONIS (ZBW)
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Communicating high-tech products : a comparison between print advertisements of automotive premium and standard brands
Baccarella, Christian V.
;
Scheiner, Christian Willi
; …
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
1
,
pp. 24-38
Persistent link: https://www.econbiz.de/10011478607
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2
High-tech marketing communication in the automotive industry : a content analysis of print advertisements
Baccarella, Christian V.
;
Scheiner, Christian Willi
; …
- In:
International journal of business environment : IJBE
6
(
2014
)
4
,
pp. 395-410
Persistent link: https://www.econbiz.de/10010492064
Saved in:
3
Markets for paper, paper products and printing machinery in Cuba and Panama
Barrett, Robert S.
-
1917
Persistent link: https://www.econbiz.de/10011926362
Saved in:
4
Chilean market for paper, paper products, and printing machinery
Barrett, Robert S.
-
1917
Persistent link: https://www.econbiz.de/10011929089
Saved in:
5
Paper, paper products, and printing machinery in Argentina, Uruguay, and Paraguay
Barrett, Robert S.
-
1918
Persistent link: https://www.econbiz.de/10002287447
Saved in:
6
Chilean market for paper, paper products, and printing machinery
Barrett, Robert S.
-
1917
Persistent link: https://www.econbiz.de/10001877015
Saved in:
7
Markets for paper, paper products and printing machinery in Cuba and Panama
Barrett, Robert S.
-
1917
Persistent link: https://www.econbiz.de/10001509708
Saved in:
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