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~person:"Back, Ki-joon"
~person:"Pruust, Anke"
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Search: subject_exact:"Veranstaltungsorganisation"
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Back, Ki-joon
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Kongresse, Tagungen und Events : Potenziale, Strategien und Trends der Veranstaltungswirtschaft
1
Management internationaler Dienstleistungsmarken : Konzepte und Methoden für einen nachhaltigen Internationalisierungserfolg
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
5
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Meetings made in Germany : ein GCB-Leitfaden
Pruust, Anke
;
Stegmann, Ute
- In:
Kongresse, Tagungen und Events : Potenziale, Strategien …
,
(pp. 93-106)
.
2012
Persistent link: https://www.econbiz.de/10009546757
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2
Reexamination of attendee-based brand equity
Lee, Jin-soo
;
Back, Ki-joon
- In:
Tourism management : research, policies, practice
31
(
2010
)
3
,
pp. 395-401
Persistent link: https://www.econbiz.de/10003941647
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3
Meetings made in Germany : die Vermarktung Deutschlands als Kongress- und Eventstandort durch das GCB German Convention Bureau e.V.
Schulze Esking, Julia
;
Stegmann, Ute
;
Pruust, Anke
- In:
Management internationaler Dienstleistungsmarken : …
,
(pp. 99-117)
.
2009
Persistent link: https://www.econbiz.de/10003786468
Saved in:
4
An examination of attendee brand loyalty : understanding the moderator of behavioral brand loyalty
Lee, Jin-soo
;
Back, Ki-joon
- In:
Journal of hospitality & tourism research : JHTR ; the …
33
(
2009
)
1
,
pp. 30-50
Persistent link: https://www.econbiz.de/10003818873
Saved in:
5
Association meeting participation : a test of competing models
Lee, Myong Jae
;
Back, Ki-joon
- In:
Journal of travel research : a quarterly publication of …
46
(
2008
)
3
,
pp. 300-310
Persistent link: https://www.econbiz.de/10003673211
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