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~person:"Bagozzi, Richard P."
~subject:"Decision theory"
~subject:"Neurowissenschaften"
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Bagozzi, Richard P.
Kenning, Peter
14
Riedl, René
14
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13
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11
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10
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1
Philosophical foundations of neuroscience in organizational research : functional and nonfunctional approaches
Bagozzi, Richard P.
;
Lee, Nick
- In:
Organizational research methods : ORM
22
(
2019
)
1
,
pp. 299-331
Persistent link: https://www.econbiz.de/10012005410
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2
Three systems underpinning marketing behavior
Bagozzi, Richard P.
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
1/2
,
pp. 23-29
Persistent link: https://www.econbiz.de/10011919217
Saved in:
3
Social consumer neuroscience : neurophysiological measures of advertising effectiveness in a social context
Pozharliev, Rumen
;
Verbeke, Willem J. M. I.
;
Bagozzi, …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
3
,
pp. 351-362
Persistent link: https://www.econbiz.de/10011744280
Saved in:
4
Theory of mind and empathic explanations of Machiavellianism : a neuroscience perspective
Bagozzi, Richard P.
;
Verbeke, Willem J. M. I.
; …
- In:
Journal of management : JOM
39
(
2013
)
7
,
pp. 1760-1798
Persistent link: https://www.econbiz.de/10010199969
Saved in:
5
Genetic and neurological foundations of customer orientation : field and experimental evidence
Bagozzi, Richard P.
;
Verbeke, Willem J. M. I.
;
Berg, …
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
5
,
pp. 639-658
Persistent link: https://www.econbiz.de/10009621886
Saved in:
6
Exploring the minds of managers : insights from three neuroscience studies
Bagozzi, Richard P.
;
Verbeke, Willem J. M. I.
- In:
The Oxford handbook of positive organizational scholarship
,
(pp. 138-151)
.
2012
Persistent link: https://www.econbiz.de/10010193538
Saved in:
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