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~person:"Balabanis, George"
~subject:"Country of origin"
~subject:"Product"
~subject:"Social network"
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Country of origin
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Designation of origin
8
Herkunftsbezeichnung
8
Consumer behaviour
7
Konsumentenverhalten
7
Brand image
6
Markenimage
6
Brand management
3
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Consumer ethnocentrism
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Balabanis, George
Basfirinci, Cigdem
3
Aichner, Thomas
2
Bartsch, Fabian
2
Checchinato, Francesca
2
Costanigro, Marco
2
De Nisco, Alessandro
2
Deb, Madhurima
2
Forza, Cipriano
2
Ghorbanzadeh, Davood
2
Goemans, Christopher
2
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2
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2
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2
Karoui, Sedki
2
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2
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2
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2
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2
Saldivar, Roberto
2
Shen, Dong
2
Trentin, Alessio
2
Westjohn, Stanford A.
2
Zdravkovic, Srdan
2
Zolfagharian, Mohammadali
2
Abdelaziz, Yasser
1
Abu Karim, Rizuwan
1
Agola, David
1
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1
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Anh Hoang Minh Nguyen
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1
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1
Baier, Daniel
1
Balaid, Samy
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Balcombe, Kelvin G.
1
Bande-Vilela, Belén
1
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International marketing review
2
Journal of business research : JBR
1
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ECONIS (ZBW)
3
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1
Country image appraisal : more than just ticking boxes
Lopez, Carmen
;
Balabanis, George
- In:
Journal of business research : JBR
117
(
2020
),
pp. 764-779
Persistent link: https://www.econbiz.de/10012288099
Saved in:
2
Inconsistencies in the behavioural effects of consumer ethnocentrism : the role of brand, product category and country of origin
Balabanis, George
;
Siamagka, Niloletta-Theofania
- In:
International marketing review
34
(
2017
)
2
,
pp. 166-182
Persistent link: https://www.econbiz.de/10011673987
Saved in:
3
Explaining the product-speciticity of country-of-origin effects
Tseng, Ting-hsiang
;
Balabanis, George
- In:
International marketing review
28
(
2011
)
6
,
pp. 581-600
Persistent link: https://www.econbiz.de/10009390035
Saved in:
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