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~person:"Balaji, M. S."
~person:"Kim, Wansoo"
~person:"Töpfer, Armin"
~type_genre:"Article in journal"
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Beziehungsmarketing
39
Relationship marketing
39
Consumer behaviour
24
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Customer satisfaction
23
Kundenzufriedenheit
23
Dienstleistungsqualität
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Balaji, M. S.
Kim, Wansoo
Töpfer, Armin
Han, Heesup
52
Kumar, V.
48
Hollebeek, Linda D.
38
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Svensson, Göran
30
Homburg, Christian
29
Herrmann, Andreas
27
Loureiro, Sandra Maria Correia
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Bruhn, Manfred
26
Agnihotri, Raj
24
Grewal, Dhruv
24
Hyun, Sunghyup Sean
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Walsh, Gianfranco
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Bang, Nguyen
23
Klaus, Philipp
23
Vrontis, Demetris
23
Huber, Frank
22
Thaichon, Park
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Evanschitzky, Heiner
21
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
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Wieseke, Jan
20
Karjaluoto, Heikki
19
Rather, Raouf Ahmad
19
Sesé, F. Javier
19
Casidy, Riza
18
Neslin, Scott A.
18
Rahman, Zillur
18
Ahn, Jiseon
17
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Journal of business research : JBR
7
Journal of travel and tourism marketing
7
International journal of hospitality management
6
The service industries journal
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
European journal of marketing : EJM
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Technological forecasting & social change : an international journal
1
The IUP journal of brand management : IJBRM
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The international journal of bank marketing : IJBM
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ECONIS (ZBW)
39
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1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Effectiveness of B2B social media marketing : the effect of message source and message content on social media engagement
Balaji, M. S.
;
Behl, Abhishek
;
Jain, Kokil
;
Baabdullah, …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 243-257
Persistent link: https://www.econbiz.de/10014433601
Saved in:
3
"Standing out" and "fitting in" : understanding inspiration value of masstige in an emerging market context
Das, Manish
;
Saha, Victor
;
Balaji, M. S.
- In:
The journal of product & brand management
31
(
2022
)
4
,
pp. 521-535
Persistent link: https://www.econbiz.de/10013393657
Saved in:
4
Recover from a service failure : the differential effects of brand betrayal and brand disappointment on an exclusive brand offering
Teck Ming Tan
;
Balaji, M. S.
;
Oikarinen, Eeva-Liisa
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 126-139
Persistent link: https://www.econbiz.de/10012430477
Saved in:
5
Letting go or getting back : how organization culture shapes frontline employee response to customer incivility
Balaji, M. S.
;
Jiang, Yangyang
;
Singh, Gurbir
;
Jha, Subhash
- In:
Journal of business research : JBR
111
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012237741
Saved in:
6
The "right-to-refuse-service" paradox : other customers' perception of discretionary service denial
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
;
Balaji, M. S.
- In:
Journal of business research : JBR
121
(
2020
),
pp. 686-695
Persistent link: https://www.econbiz.de/10012417387
Saved in:
7
Together we tango : value facilitation and customer participation in Airbnb
Jiang, Yangyang
;
Balaji, M. S.
;
Jha, Subhash
- In:
International journal of hospitality management
82
(
2019
),
pp. 169-180
Persistent link: https://www.econbiz.de/10012121670
Saved in:
8
Impact of hotels' sustainability practices on guest attitudinal loyalty : application of loyalty chain stages theory
Han, Heesup
;
Yu, Jongsik
;
Lee, Jin-soo
;
Kim, Wansoo
- In:
Journal of hospitality marketing & management
28
(
2019
)
8
,
pp. 905-925
Persistent link: https://www.econbiz.de/10012176742
Saved in:
9
Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10012179410
Saved in:
10
Product performance and its role in airline image generation and customer retention processes : gender difference
Han, Heesup
;
Shim, Changsup
;
Lee, Won Seok
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
4
,
pp. 536-548
Persistent link: https://www.econbiz.de/10012179435
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