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~person:"Balmer, John M. T."
~subject:"Welt"
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Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
Balmer, John M. T.
(
contributor
)
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2013
Persistent link: https://www.econbiz.de/10009782202
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2
Hilton : the siamese twins syndrome and the shared ownership of corporate brands
Balmer, John M. T.
(
contributor
);
Thomson, Irene
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003366973
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