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~person:"Banister, Emma N."
~person:"Schneider, Willy"
~subject:"Alcohol consumption"
~subject:"Germany"
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Alcohol consumption
Germany
Soziomarketing
4
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Direct Mailing
2
Fundraising
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Banister, Emma N.
Schneider, Willy
Fry, Marie-Louise
4
Kubacki, Krzysztof
4
Rundle-Thiele, Sharyn
4
Drennan, Judy
3
Previte, Josephine
3
Russell-Bennett, Rebekah
3
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2
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Beerli-Palacio, Asunción
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Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Journal of business research : JBR
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Schriften zum Marketing
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ECONIS (ZBW)
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Managing anti-consumption in an excessive drinking culture
Piacentini, Maria
;
Banister, Emma N.
- In:
Journal of business research : JBR
62
(
2009
)
2
,
pp. 279-288
Persistent link: https://www.econbiz.de/10003810572
Saved in:
2
Die Akquisition von Spenden als eine Herausforderung für das Marketing
Schneider, Willy
-
1996
Persistent link: https://www.econbiz.de/10000584022
Saved in:
3
Die Leistungsfähigkeit des Marketing-Ansatzes im Spendensektor : das Beispiel der Spendenakquisition mittels Spendenbrief
Schneider, Willy
-
1992
Persistent link: https://www.econbiz.de/10013416579
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