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~person:"Barhorst, Jennifer Brannon"
~person:"Liu, Ben Shaw-ching"
~subject:"Relationship marketing"
~subject:"Tourism marketing"
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Relationship marketing
Tourism marketing
Virtual reality
6
Virtuelle Realität
6
Consumer behaviour
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Konsumentenverhalten
5
Augmented reality
3
Holiday behaviour
3
Tourismusmarketing
3
Urlaubsverhalten
3
Brand management
2
Customer satisfaction
2
Experiential marketing
2
Kundenzufriedenheit
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Markenführung
2
Tourism
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Tourism industry
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Tourismus
2
Tourismuswirtschaft
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AR
1
Anticipated relaxation
1
Attitudes towards destination
1
Augmented reality mirror
1
Beziehungsmarketing
1
COVID-19
1
Cognition
1
Coronavirus
1
Customer experience
1
Destination visit intention
1
Digitalisierung
1
Digitization
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Disruptive technology
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Event marketing
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Event-Marketing
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Experiment
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Flow
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Future purchase intentions
1
Green destination brand love
1
Humanizing digital experience
1
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Barhorst, Jennifer Brannon
Liu, Ben Shaw-ching
Ruyter, Ko de
4
Chylinski, Mathew
3
Flavián Blanco, Carlos
3
Heller, Jonas
3
Ibáñez-Sánchez, Sergio
3
Mahr, Dominik
3
McLean, Graeme J.
3
Orús, Carlos
3
Alyahya, Mansour Abdullah
2
Backman, Kenneth
2
Backman, Sheila J.
2
Ciaramitaro, Barbara L.
2
Dieck, M. Claudia tom
2
Hilken, Tim
2
Hollebeek, Linda D.
2
Huang, Tseng-Lung
2
Huang, Yu-chih
2
Jung, Timothy
2
Keeling, Debbie Isobel
2
Leimeister, Jan Marco
2
Moorhouse, Natasha
2
Rauschnabel, Philipp A.
2
Schmitt, Bernd
2
Wetzels, Martin
2
Abass, Alaa
1
Ahmad, Hassan
1
Ahuvia, Aaron C.
1
Ali, Faizan
1
Ali, Fayaz
1
Andonopoulos, Vicki
1
Andreassen, Tor W.
1
Arlt, Wolfgang
1
Ashraf, Abdul R.
1
Aziz, Heba
1
Bachvarov, Angel
1
Baker, Jeff
1
Baker, Melissa A.
1
Bal, Anjali
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Technological forecasting & social change : an international journal
2
Journal of business research : JBR
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
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1
Examining the influence of
virtual
reality
tourism on consumers' subjective wellbeing
McLean, Graeme J.
;
Alyahya, Mansour Abdullah
;
Barhorst, …
- In:
Tourism management perspectives : TMP
46
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014310301
Saved in:
2
Transcending reality : introducing mental time travel experiences and their ability to influence brand outcomes
Barhorst, Jennifer Brannon
;
McLean, Graeme J.
;
Krey, Nina
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304064
Saved in:
3
Delineating the role of mood maintenance in augmenting reality (AR) service experiences : an application in tourism
Huang, Tseng-Lung
;
Tsiotsou, Rodoula H.
;
Liu, Ben Shaw-ching
- In:
Technological forecasting & social change : an …
189
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014266207
Saved in:
4
Augmented reality is human-like : how the humanizing experience inspires destination brand love
Huang, Tseng-Lung
;
Liu, Ben Shaw-ching
- In:
Technological forecasting & social change : an …
170
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012805983
Saved in:
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