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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Harvard-Business-Manager : das Wissen der Besten
1
Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
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Human-machine creativity : how AI can influence human creativity in open innovation
Clegg, Melanie
;
Hofstetter, Reto
;
Blohm, Ivo
;
Bravin, Marc
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
39
(
2022
)
6
,
pp. 40-47
Persistent link: https://www.econbiz.de/10013445130
Saved in:
2
EINE ALLIANZ GEGEN FLECKEN
Bartl, Michael
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
3
,
pp. 62-69
Persistent link: https://www.econbiz.de/10010083631
Saved in:
3
Getting closer to the consumer - how Nivea co-creates new products
Bilgram, Volker
;
Bartl, Michael
;
Biel, Stefan
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
28
(
2011
)
1
,
pp. 34-40
Persistent link: https://www.econbiz.de/10008841598
Saved in:
4
Getting closer to the consumer - how Nivea co-creates new products
Bilgram, Volker
;
Bartl, Michael
;
Biel, Stefan
- In:
Marketing Review St. Gallen : die neue …
28
(
2011
)
1
,
pp. 34-40
Persistent link: https://www.econbiz.de/10009854079
Saved in:
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