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~person:"Bauer, Hans H."
~person:"Huber, Frank"
~subject:"Customer satisfaction"
~type_genre:"Working Paper"
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Customer satisfaction
Consumer behaviour
36
Konsumentenverhalten
36
Deutschland
28
Germany
28
Estimation
9
Schätzung
9
Theorie
9
Theory
9
Advertising effects
5
Online retailing
5
Online-Handel
5
Werbewirkung
5
Brand image
4
Confidence
4
Markenimage
4
Vertrauen
4
Beziehungsmarketing
3
Brand management
3
Conjoint analysis
3
Conjoint-Analyse
3
E-commerce
3
Einkaufsstättenwahl
3
Electronic Commerce
3
Experiment
3
Internet
3
Kundenzufriedenheit
3
Markenführung
3
Market segmentation
3
Marktsegmentierung
3
Relationship marketing
3
Brand
2
Causality analysis
2
Classification
2
Comparison
2
Corporate reputation
2
Dienstleistungsqualität
2
Electronic Banking
2
Electronic banking
2
Emotion
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Non-commercial literature
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Arbeitspapier
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Bauer, Hans H.
Huber, Frank
Asongu, Simplice
2
Cho, Hallie S.
2
Farronato, Chiara
2
Hasija, Sameer
2
Homburg, Christian
2
Paulssen, Marcel
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Sosa, Manuel E.
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Ban, Amir
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Cho, Jihoon
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Cho, Yoon Cheong
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Eggert, Andreas
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Ennew, Christine
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Exler, Stefanie
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Falk, Tomas
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Fukukawa, Kyoko
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Genîzî, Ûrî
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
1
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ECONIS (ZBW)
3
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Exploring cross channel dissynergies in multichannel systems
Bauer, Hans H.
;
Falk, Tomas
;
Schepers, Jeroen J. L.
; …
-
2008
Persistent link: https://www.econbiz.de/10003755154
Saved in:
2
Ist weniger mehr? : Die negativen Wirkungen der Produktvielfalt auf das Nachkaufempfinden
Huber, Frank
;
Meyer, Frederik
;
Vollhardt, Kai
; …
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003530501
Saved in:
3
Der Einfluss der Dienstleistungsqualität auf die Einkaufsstättentreue
Bauer, Hans H.
;
Exler, Stefanie
;
Reichardt, Tina
; …
-
2006
Persistent link: https://www.econbiz.de/10003355045
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