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~person:"Bauer, Hans H."
~person:"Kreutzer, Ralf T."
~person:"Michelli, Joseph"
~subject:"Automotive industry"
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Kundenbindung
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Customer retention
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Bauer, Hans H.
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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ECONIS (ZBW)
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Driven to delight : delivering world-class customer experience the Mercedes-Benz Way
Michelli, Joseph
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2016
Persistent link: https://www.econbiz.de/10013468851
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Zufriedenheitsdynamik und Kundenbindung in Kfz-Kundendienstleistungsprozessen : Ergebnisse einer empirischen Studie
Bauer, Hans H.
;
Huber, Frank
;
Wölfer, Hannes
-
2000
Persistent link: https://www.econbiz.de/10001608340
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