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~person:"Beducker, Thomas"
~person:"Gleich, Ronald"
~source:"econis"
~subject:"Kundenservice"
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Kundenservice
Anlagenbau
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Plant construction
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Deutschland
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Germany
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Machinery industry
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Maschinenbau
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Innovation management
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Innovationsmanagement
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Bundling strategy
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Leistungsbündel
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Ambidextrous organization
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B-to-B-Marketing
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Betriebliche Wertschöpfung
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Business-to-business marketing
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Customer service
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Investitionsgüterindustrie
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Beducker, Thomas
Gleich, Ronald
Thomas, Oliver
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Nüttgens, Markus
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Dienstleistungsmanagement in der Investitionsgüterindustrie : Services erfolgreich entwickeln, steuern und vertreiben
Gleich, Ronald
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contributor
)
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2008
Persistent link: https://www.econbiz.de/10003744434
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