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~person:"Behe, Bridget K."
~person:"Mollekopf, Katrin"
~subject:"Involvement"
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Involvement
Consumer behaviour
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Eye-tracking
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Bewegtbildkommunikation
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Behe, Bridget K.
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Journal of retailing and consumer services
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The effect of involvement on visual attention and product choice
Behe, Bridget K.
;
Bae, Mikyeung
;
Huddleston, Patricia T.
; …
- In:
Journal of retailing and consumer services
24
(
2015
),
pp. 10-21
Persistent link: https://www.econbiz.de/10010528664
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