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~person:"Belk, Russell W."
~person:"Helm, Roland"
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Consumer behaviour
142
Konsumentenverhalten
140
Theorie
25
Theory
25
Market research
13
Marktforschung
13
Verbraucherverhalten
13
Welt
12
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12
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10
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10
Russell W. Belk
10
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Brand image
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English
128
German
15
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Belk, Russell W.
Helm, Roland
Han, Heesup
115
Grunert, Klaus G.
100
Mattila, Anna S.
95
Huber, Frank
87
Lusk, Jayson L.
84
Phau, Ian
81
Bauer, Hans H.
79
Gierl, Heribert
78
Wiedmann, Klaus-Peter
78
Herrmann, Andreas
77
Usman, Osly
76
Sheth, Jagdish N.
75
Foxall, Gordon R.
72
Grewal, Dhruv
69
Khare, Arpita
69
Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
66
Loureiro, Sandra Maria Correia
65
Nayga, Rodolfo M.
65
Wansink, Brian
63
Agarwal, Sumit
62
Septianto, Felix
62
Stavins, Joanna
61
Paul, Justin
58
Jang, Soocheong
57
Verhoef, Peter C.
56
Janssen, Maarten C. W.
55
Laroche, Michel
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Rajagopal
54
Thøgersen, John
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Walsh, Gianfranco
52
Krishna, Aradhna
50
Gröppel-Klein, Andrea
49
Rock, Bram de
48
Hollebeek, Linda D.
47
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Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
2
American Marketing Association
1
Consumer Culture Theory Conference <12., 2017, Anaheim, Calif.>
1
Consumer Culture Theory Conference <13., 2018, Odense>
1
Friedrich-Schiller-Universität Jena
1
Summer Educators' Conference <1984, Chicago, Ill.>
1
Taylor and Francis
1
William Davidson Institute <Ann Arbor, Mich.>
1
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Research in consumer behavior
17
Legends in consumer behavior
11
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
8
Jenaer Schriften zur Wirtschaftswissenschaft : Arbeits- und Diskussionspapiere der Wirtschaftswissenschaftlichen Fakultät der Friedrich-Schiller-Universität Jena
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing management : MM
5
Emerald insight
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Marketing theory
4
Review of managerial science
4
Journal of consumer behaviour : an international research review
3
The Routledge companion to identity and consumption
3
Betriebswirtschaftliche Abhandlungen
2
Die Betriebswirtschaft : DBW
2
Jena Research Papers in Business and Economics - Working and Discussion Papers
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Marketing : ZFP ; journal of research and management
2
Psychology & marketing
2
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
2
Review of marketing research
2
Routledge companions in business, management and accounting
2
Routledge frontiers in the development of international business, management and marketing
2
AMA educators' proceedings
1
AMS review : official publication of the Academy of Marketing Science
1
Contemporary consumer culture theory
1
Cross-cultural and critical perspectives on brands
1
Dimensionen öffentlichen Wirtschaftens : Festschrift für Rupert Windisch
1
European retail research
1
Handbook of Islamic marketing
1
Handbook of developments in consumer behaviour
1
Handbook of qualitative research methods in marketing
1
Handbook of research on international advertising
1
International journal of consumer studies
1
International journal of product development : IJPD
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of China marketing
1
Journal of Islamic marketing : JIMA
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ECONIS (ZBW)
143
RePEc
3
USB Cologne (EcoSocSci)
1
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1
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
2
The digital frontier as a liminal space
Belk, Russell W.
- In:
Journal of consumer psychology : JCP ; the official …
34
(
2024
)
1
,
pp. 167-173
Persistent link: https://www.econbiz.de/10014470781
Saved in:
3
Do business customers perceive what salespeople believe? : perceptions of salesperson adoption of innovations
Endres, Herbert
;
Helm, Roland
;
Schmitz, Christian
; …
- In:
The journal of product innovation management : an …
40
(
2023
)
1
,
pp. 120-136
Persistent link: https://www.econbiz.de/10014291979
Saved in:
4
Ritual revision during a crisis : the case of Indian religious rituals during the COVID-19 pandemic
Kapoor, Vikram
;
Belk, Russell W.
;
Goulding, Christina
- In:
Journal of public policy & marketing
41
(
2022
)
3
,
pp. 277-297
Persistent link: https://www.econbiz.de/10013256507
Saved in:
5
Normative violence in domestic service : a study of exploitation, status, and grievability
Varman, Rohit
;
Skålén, Per
;
Belk, Russell W.
; …
- In:
Journal of business ethics : JBE
171
(
2021
)
4
,
pp. 645-665
Persistent link: https://www.econbiz.de/10012588860
Saved in:
6
The road to learning "who am I" is digitized : a study on consumer self-discovery through augmented reality tools
Ambika, Anupama
;
Belk, Russell W.
;
Jain, Varsha
; …
- In:
Journal of consumer behaviour
22
(
2023
)
5
,
pp. 1112-1127
Persistent link: https://www.econbiz.de/10014457684
Saved in:
7
Consumption to compensate for the feeling of "loss of ownership of self" women’s journeys through the liminal transitions of marriage
Ranjitha G. P.
;
Unnithan, Anandakuttan B.
;
Belk, Russell W.
- In:
International journal of consumer studies
47
(
2023
)
1
,
pp. 350-372
Persistent link: https://www.econbiz.de/10014248875
Saved in:
8
The influence of a lockdown on consumption : an exploratory study on Generation Z's consumers
Amatulli, Cesare
;
Peluso, Alessandro M.
;
Sestino, Andrea
; …
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303349
Saved in:
9
Researching the sacred : a conversation with Samuelson Appau, Russ Belk and Diego Rinallo
Moufahim, Mona
;
Rodner, Victoria
;
El Jurdi, Hounaida
; …
- In:
Qualitative market research : an international journal
26
(
2023
)
2
,
pp. 173-182
Persistent link: https://www.econbiz.de/10014292037
Saved in:
10
Augmented reality magic mirror in the service sector : experiential consumption and the self
El-Shamandi Ahmed, Khaled
;
Ambika, Anupama
;
Belk, Russell W.
- In:
Journal of service management
34
(
2023
)
1
,
pp. 56-77
Persistent link: https://www.econbiz.de/10013537615
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