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~person:"Benoit, Dries F."
~person:"Reisinger, Heribert"
~person:"Sattler, Henrik"
~subject:"Theory"
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Search: subject_exact:"Kundenanalyse"
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Customer analysis
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Benoit, Dries F.
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3
Liu, Qihong
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Conjoint measurement : methods and applications
2
Journal of business economics : JBE
1
OR-Spektrum : quantitative approaches in management
1
Operations research proceedings 2002 : selected papers of the International Conference on Operations Research (SOR 2002) ; Klagenfurt, September 2 - 5, 2002 ; with 51 tables
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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Improved marketing decision making in a customer churn prediction context using generalized additive models
Coussement, Kristof
;
Benoit, Dries F.
;
Van den Poel, Dirk
-
2009
Persistent link: https://www.econbiz.de/10003936779
Saved in:
2
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 67-76)
.
2007
Persistent link: https://www.econbiz.de/10003544586
Saved in:
3
Die Schätzung von Markentreue, Nichtkäuferanteil und Marktpotenzial aus Handelspaneldaten
Reisinger, Heribert
;
Wagner, Udo
;
Schuster, Matthias
- In:
Operations research proceedings 2002 : selected papers …
,
(pp. 127-132)
.
2003
Persistent link: https://www.econbiz.de/10001751972
Saved in:
4
Die Bestimmung des Markenwechselverhaltens mit Hilfe von Querschnittsdaten
Wagner, Udo
;
Reisinger, Heribert
;
Gausterer, Klemens
- In:
Journal of business economics : JBE
71
(
2001
)
10
,
pp. 1113-1130
Persistent link: https://www.econbiz.de/10001614061
Saved in:
5
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 121-133)
.
1999
Persistent link: https://www.econbiz.de/10001444673
Saved in:
6
The analysis of rank ordered preference data based on Bradley-Terry type models
Dittrich, R.
;
Katzenbeisser, Walter
;
Reisinger, Heribert
- In:
OR-Spektrum : quantitative approaches in management
22
(
2000
)
1
,
pp. 117-134
Persistent link: https://www.econbiz.de/10001535813
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