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~person:"Berthou, Antoine"
~person:"Chang, Roberto"
~person:"Gemünden, Hans Georg"
~subject:"Deutschland"
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Innovationsmarketing : Interaktionsbeziehungen zwischen Hersteller und Verwender innovativer Investitionsgüter
Gemünden, Hans Georg
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1981
Persistent link: https://www.econbiz.de/10000091929
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Transaktionsmarketing : eine theoretische und empirische Analyse der Transaktion innovativer Investitionsgüter
Gemünden, Hans Georg
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1979
Persistent link: https://www.econbiz.de/10002418847
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