//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Binckebanck, Lars"
~subject:"Marketing theory"
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"B-to-B-Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing theory
Theory
B-to-B-Marketing
5
Brand management
5
Business-to-business marketing
5
Markenführung
5
Business-to-Business-Marketing
4
Markenpolitik
4
Kundenmanagement
3
Physical distribution
3
Vertrieb
3
Beziehungsmanagement
2
Marketing
2
Brand image
1
Deutschland
1
Economics
1
Germany
1
Interactive media
1
Interaktive Medien
1
International marketing
1
Internationales Marketing
1
Lieferantenmanagement
1
Markenimage
1
Persönlicher Verkauf
1
Supplier relationship management
1
Theorie
1
Verkauf
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Thesis
1
Language
All
German
1
Author
All
Binckebanck, Lars
Kleinaltenkamp, Michael
18
Backhaus, Klaus
17
Jacob, Frank
5
LaPlaca, Peter J.
5
Lindgreen, Adam
5
Plinke, Wulff
5
Voeth, Markus
5
Weiber, Rolf
5
Albers, Sönke
4
Büschken, Joachim
4
Fließ, Sabine
4
Homburg, Christian
4
Kliche, Mario
4
Strothmann, Karl-Heinz
4
Claßen, Matthias
3
Flory, Markus
3
Hermanns, Arnold
3
Johnston, Wesley J.
3
Katrichis, Jerome M.
3
Krause, Juliane
3
Lilien, Gary L.
3
Marra, Andreas
3
Meffert, Heribert
3
Möller, K. E. Kristian
3
Obloj, Tomasz
3
Baaken, Thomas
2
Beckert, Walter
2
Bhaskaran, Sreekumar R.
2
Boha, Julian
2
Brennan, Ross
2
Di Benedetto, C. Anthony
2
Diehl, Hans-Jörg
2
Diller, Hermann
2
Douven, Salima S.
2
Ehret, Michael
2
Engelhardt, Werner Hans
2
Erichsson, Susann K.
2
Etzion, Hila
2
Festge, Fabian
2
Freiling, Jörg
2
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Interaktive Markenführung im B2B-Verkauf
Binckebanck, Lars
-
2006
Persistent link: https://www.econbiz.de/10003312899
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->