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~person:"Biraghi, Silvia"
~person:"Gambetti, Rosella C."
~subject:"Consumer behaviour"
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Biraghi, Silvia
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An ecological definition of ambient communication : a discursive conceptualization
Biraghi, Silvia
;
Gambetti, Rosella C.
;
Graffigna, Guendalina
- In:
Journal of marketing communications
21
(
2015
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10010514633
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