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~person:"Boenigk, Silke"
~person:"Grau, Stacy Landreth"
~person:"Schwarz, Peter"
~subject:"nonprofit marketing"
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Boenigk, Silke
Grau, Stacy Landreth
Schwarz, Peter
Wymer, Walter
5
Roy, Subroto
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Sudhir, K.
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Journal of nonprofit & public sector marketing
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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In nonprofits we trust? : a large-scale study on the public's trust in nonprofit organizations
Becker, Annika
;
Boenigk, Silke
;
Willems, Jurgen
- In:
Journal of nonprofit & public sector marketing
32
(
2020
)
2
,
pp. 189-216
Persistent link: https://www.econbiz.de/10012200069
Saved in:
2
Transformative stories : a framework for crafting stories for social impact ogranizations
Bublitz, Melissa G.
;
Escalas, Jennifer Edson
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
35
(
2016
)
2
,
pp. 237-248
Persistent link: https://www.econbiz.de/10011618679
Saved in:
3
The conceptualization of nonprofit marketing orientation : a critical reflection and contributions toward closing the practice-theory gap
Wymer, Walter
;
Boenigk, Silke
;
Möhlmann, Mareike
- In:
Journal of nonprofit & public sector marketing
27
(
2015
)
2
,
pp. 117-134
Persistent link: https://www.econbiz.de/10011296041
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