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~person:"Bojanic, David C."
~subject:"Consumer behaviour"
~subject:"Event sector"
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Bojanic, David C.
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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The role of purchase decision involvement in a special event
Bojanic, David C.
;
Warnick, Rodney B.
- In:
Journal of travel research : a quarterly publication of …
51
(
2012
)
3
,
pp. 357-366
Persistent link: https://www.econbiz.de/10009547182
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