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~person:"Bont, Cees de"
~person:"Chernev, Alexander"
~type_genre:"Handbuch"
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Market research handbook
Hamersveld, Mario van
(
contributor
); …
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2007
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5. ed.
Persistent link: https://www.econbiz.de/10003463213
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Essential marketing : frameworks and concepts ; a reference guide to marketing analysis
Chernev, Alexander
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2005
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1. ed.
Persistent link: https://www.econbiz.de/10003274178
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