Bresciani, Sabrina; Eppler, Martin J.; Tan, Margaret; … - In: Proceedings of I-KNOW '10 : 10th International …, (pp. 473-488). 2010
In this study we look at an innovative approach to knowledge management, namely the use of graphical representations … for conveying a specific type of knowledge. We focus on business strategy and investigate how this type of knowledge can … of knowledge representation on understanding and recall of participants in Europe and East Asia. The results show that …