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~person:"Breitenacher, Michael"
~person:"Hefter, Katharina"
~person:"Kotulla, Thomas"
~subject:"Markenartikel"
~type:"book"
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Markenartikel
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Grenzüberschreitende Akquisitionen und zentrale Konsequenzen für die internationale Marktbearbeitung : der Fall Adidas/Reebok
Schmid, Stefan
;
Kotulla, Thomas
-
2007
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