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~person:"Breyer-Mayländer, Thomas"
~subject:"Brand management"
~subject:"Produktentwicklung"
~type_genre:"Sammelwerk"
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Breyer-Mayländer, Thomas
Sojkin, Bogdan
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Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
Pepels, Werner
(
ed.
);
Breyer-Mayländer, Thomas
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10011446255
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