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~person:"Brodie, Roderick J."
~person:"Hyysalo, Sampsa"
~person:"Kleinaltenkamp, Michael"
~subject:"Customer integration"
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Customer integration
Kundenintegration
34
Beziehungsmarketing
16
Relationship marketing
16
Innovation
7
Innovation management
7
Innovationsmanagement
7
New product development
7
Produktentwicklung
7
Betriebliche Wertschöpfung
6
Value creation
6
Theorie
5
Theory
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Social Web
4
Social web
4
Business network
3
Business services
3
Consumer behaviour
3
Dienstleistung
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Internet marketing
3
Knowledge management
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Konsumentenverhalten
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Marketing theory
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Marketingtheorie
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Online-Marketing
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United States
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3
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Wissensmanagement
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2
Dienstleistungsmarketing
2
Digital platform
2
Digitale Plattform
2
Engagement platform
2
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2
Innovationsakzeptanz
2
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28
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28
German
7
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Brodie, Roderick J.
Hyysalo, Sampsa
Kleinaltenkamp, Michael
Herstatt, Cornelius
35
Hollebeek, Linda D.
27
Piller, Frank T.
27
Hippel, Eric von
26
Füller, Johann
19
Reichwald, Ralf
18
Bruhn, Manfred
17
Büttgen, Marion
17
Edvardsson, Bo
16
Franke, Nikolaus
14
Jacob, Frank
14
De Jong, Jeroen P. J.
13
Ihl, Christoph
13
Witell, Lars
13
Brem, Alexander
12
Conduit, Jodie
12
Fließ, Sabine
12
Leimeister, Jan Marco
12
Oliveira, Pedro
12
Ramaswamy, Venkatram
12
Schreier, Martin
12
Cova, Bernard
11
Hajli, Nick
11
Lettl, Christopher
11
Möslein, Kathrin
11
Raasch, Christina
11
Rahman, Zillur
11
Schweisfurth, Tim
11
Bilgram, Volker
10
Bretschneider, Ulrich
10
Hadwich, Karsten
10
Jaakkola, Elina
10
Kristensson, Per
10
Nambisan, Satish
10
Gustafsson, Anders
9
Hienerth, Christoph
9
Kumar, V.
9
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International journal of innovation management
3
Journal of service research : JSR
3
Journal of business research : JBR
2
Routledge studies in innovation, organization and technology
2
Technology analysis & strategic management
2
Customer engagement : contemporary issues and challenges
1
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of service management
1
Journal of service research
1
Journal of service theory and practice : JSTP
1
Kundenintegration : Forum Dienstleistungsmanagement
1
Managing service quality : MSQ ; an international journal
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Marketing theory
1
Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
1
Perspectives on user innovaton
1
Research policy : policy, management and economic studies of science, technology and innovation
1
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
1
The journal of services marketing
1
Use of science and technology in business : exploring the impact of using activity for systems, organizations, and people
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
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ECONIS (ZBW)
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Evolution of service-dominant logic : towards a paradigm and metatheory of the market and value cocreation?
Brodie, Roderick J.
;
Löbler, Helge
;
Fehrer, Julia
- In:
Industrial marketing management : the international …
79
(
2019
),
pp. 3-12
Persistent link: https://www.econbiz.de/10012064149
Saved in:
2
Actor engagement in networks : defining the conceptual domain
Brodie, Roderick J.
;
Fehrer, Julia
;
Jaakkola, Elina
; …
- In:
Journal of service research
22
(
2019
)
2
,
pp. 173-188
Persistent link: https://www.econbiz.de/10012007439
Saved in:
3
Ecologies of user knowledge : linking user insight in organisations to specific projects
Mäkinen, Samuli
;
Hyysalo, Sampsa
;
Johnson, Mikael
- In:
Technology analysis & strategic management
31
(
2019
)
3
,
pp. 340-355
Persistent link: https://www.econbiz.de/10012208173
Saved in:
4
Customer engagement : developing an innovative research that has scholarly impact
Brodie, Roderick J.
;
Juric, Biljana
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
3
,
pp. 291-303
Persistent link: https://www.econbiz.de/10011892190
Saved in:
5
Commentary on "Working consumers : co-creation of brand identity, consumer identity and brand community identity"
Brodie, Roderick J.
- In:
Journal of business research : JBR
70
(
2017
),
pp. 430-431
Persistent link: https://www.econbiz.de/10011620563
Saved in:
6
Engagement platforms in the sharing economy : conceptual foundations and research directions
Breidbach, Christoph F.
;
Brodie, Roderick J.
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 761-777
Persistent link: https://www.econbiz.de/10011730623
Saved in:
7
Nature and purpose of engagement platforms
Breidbach, Christoph F.
;
Brodie, Roderick J.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 124-136)
.
2016
Persistent link: https://www.econbiz.de/10011430607
Saved in:
8
Customer engagement : contemporary issues and challenges
Brodie, Roderick J.
(
ed.
);
Hollebeek, Linda D.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011412087
Saved in:
9
Diversity and change of user driven innovation modes in companies
Hyysalo, Sampsa
;
Repo, Petteri
;
Timonen, Päivi
; …
- In:
International journal of innovation management
20
(
2016
)
2
,
pp. 1650023-1-33
Persistent link: https://www.econbiz.de/10011498688
Saved in:
10
Actor engagement as a microfoundation for value co-creation
Storbacka, Kaj
;
Brodie, Roderick J.
;
Böhmann, Tilo
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3008-3017
Persistent link: https://www.econbiz.de/10011507886
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