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~person:"Brown, Robert"
~person:"Meffert, Heribert"
~type_genre:"Case study"
~type_genre:"Conference proceedings"
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E-commerce
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Brown, Robert
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9
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7
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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International review of entrepreneurship : IRE
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ECONIS (ZBW)
7
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1
Neue Wege der Kundenintegration? Live Communication vs. Virtual Communication (Web 2.0) : Dokumentation des Workshops vom 20. April 2007
Meffert, Heribert
(
ed.
)
-
2007
Persistent link: https://www.econbiz.de/10013330207
Saved in:
2
Moonpig.com : do MBA business plans really work? ; part 3: bringing home the bacon
Brown, Robert
;
Hussels, Stephanie
- In:
International review of entrepreneurship : IRE
9
(
2011
)
4
,
pp. 285-288
Persistent link: https://www.econbiz.de/10009552704
Saved in:
3
Moonpig.com : do MBA business plans really work? ; part 2: over the moon
Brown, Robert
;
Hussels, Stephanie
- In:
International review of entrepreneurship : IRE
9
(
2011
)
4
,
pp. 273-284
Persistent link: https://www.econbiz.de/10009552705
Saved in:
4
Moonpig.com : do MBA business plans really work? ; part1: against all the odds
Brown, Robert
;
Hussels, Stephanie
- In:
International review of entrepreneurship : IRE
9
(
2011
)
4
,
pp. 253-272
Persistent link: https://www.econbiz.de/10009552707
Saved in:
5
Preismanagement im
Internet
: Dokumentation des Workshops vom 13. November 2000
Meffert, Heribert
(
ed.
);
Backhaus, Klaus
(
contributor
); …
-
2001
Persistent link: https://www.econbiz.de/10013330264
Saved in:
6
Vertriebsmanagement im Wandel : Strategien im Spannungsfeld zwischen klassischem Vertrieb und E-Commerce ; Dokumentation des 40. Münsteraner Führungsgesprächs vom 1./2. Februar 200...
Meffert, Heribert
(
contributor
);
Backhaus, Klaus
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001610012
Saved in:
7
Markenführung im
Internet
: Dokumentation des Workshops vom 8. Juni 2000
Meffert, Heribert
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10013330165
Saved in:
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