//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Brucks, Merrie"
~person:"Lavack, Anne M."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Goldberg, Marvin"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Jugendliche
2
Youth
2
Alcohol consumption
1
Alkoholkonsum
1
Hörfunkwerbung
1
Radio advertising
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Undetermined
2
Author
All
Brucks, Merrie
Lavack, Anne M.
Goldberg, Marvin E.
22
Goldberg, Marvin E
10
Gorn, Gerald J
7
Gorn, Gerald J.
4
Gunasti, Kunter
3
Baumgartner, Hans
2
Cole, Catherine A.
2
GOLDBERG, MARVIN E.
2
Lee, Michelle P.
2
Yoon, Carolyn
2
Andreasen, Alan R.
1
Armstrong, Gary
1
Armstrong, Gary M
1
Basu, Kunal
1
Bechtel, Lori J.
1
Bonezzi, Andrea
1
Cohen, Joel B.
1
Gibson, Wendy
1
Goldberg, Marvin
1
Goldberg, Marvin Earl
1
Gorn, Gerald
1
Hartwick, Jon
1
Hasher, Lynn
1
Healey, M. Karl
1
Kozlowski, Lynn T.
1
Niedermeier, Keith E.
1
Pechmann, Cornelia
1
Reibling, Ellen Thomas
1
Sirgy, M. Joseph
1
Sternthal, Brian
1
Zhao, Guangzhi
1
more ...
less ...
Published in...
All
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of Consumer Research
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Source
All
ECONIS (ZBW)
2
OLC EcoSci
1
RePEc
1
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Product innovation and teenage alcohol consumption : the case of wine coolers
Goldberg, Marvin E.
- In:
Journal of public policy & marketing : JPP & M ; an …
13
(
1994
)
2
,
pp. 218-227
Persistent link: https://www.econbiz.de/10001172984
Saved in:
2
Product Innovation and Teenage Alcohol Consumption: The Case of Wine Coolers
Goldberg, Marvin E.
;
Gorn, Gerald J.
;
Lavack, Anne M.
- In:
Journal of public policy & marketing : JPP & M ; an …
13
(
1994
)
2
,
pp. 218-227
Persistent link: https://www.econbiz.de/10007091663
Saved in:
3
Children's use of cognitive defenses against television advertising : a cognitive response approach
Brucks, Merrie
- In:
Journal of consumer research : JCR ; an …
14
(
1988
)
4
,
pp. 471-482
Persistent link: https://www.econbiz.de/10001098539
Saved in:
4
Children's Use of Cognitive Defenses against Television Advertising: A Cognitive Response Approach.
Brucks, Merrie
;
Armstrong, Gary M
;
Goldberg, Marvin E
- In:
Journal of Consumer Research
14
(
1988
)
4
,
pp. 471-82
Persistent link: https://www.econbiz.de/10005785476
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->