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~person:"Bruhn, Manfred"
~subject:"Advertising planning"
~subject:"Target group"
~subject:"Werbung"
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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
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ECONIS (ZBW)
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Mediawerbung
Bruhn, Manfred
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 45-66)
.
2009
Persistent link: https://www.econbiz.de/10003765977
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Entscheidungskriterien und Methoden der Intramediaselektion
Bruhn, Manfred
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 859-889)
.
2009
Persistent link: https://www.econbiz.de/10003766191
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