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~person:"Bruhn, Manfred"
~subject:"Services marketing"
~type_genre:"Article in journal"
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Internes Marketing als Baustein der Kundenorientierung
Bruhn, Manfred
- In:
Die Unternehmung : Swiss journal of business research …
49
(
1995
)
6
,
pp. 381-402
Persistent link: https://www.econbiz.de/10001191944
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